About Muhammad Waleed Raza

📍 Based in Faisalabad, Pakistan

Solutions Architect, Systems Integrator & Digital Growth Engineer

Passionate solutions architect, systems integrator, and digital growth engineer specializing in the intersection of data engineering, cloud automation, search marketing, and workforce intelligence. With a background that spans both technical execution and agency leadership, Waleed builds high-performance digital acquisition pipelines, enterprise tracking architectures, and unified operations platforms.

Specializing in Server-Side Tracking (sGTM, Meta CAPI), complex CRM integrations (Zoho Creator, Zoho One, GHL, HubSpot, Salesforce), and deterministic growth architectures.

Experience Timeline

(2026-Present)

Founder & CEO

STRATDIGI PROS LTD

Leading a white-label technical execution and digital growth agency, directing enterprise-level SEO auditing, Google/Meta ad strategy, server-side tracking setups, and custom data loops.

(2024-Present)

Lead Architect

Zarsys (Chameleon)

Designed and engineered an AI-powered team operations and workforce intelligence platform, integrating real-time focus tracking, self-healing SOPs, and unified messaging.

(2022-2024)

Freelance Systems Integrator

Upwork Agency

Top-Rated professional delivering advanced CRM implementations, GA4 migrations, and custom API integrations for clients worldwide.

(2013-2022)

Solutions Architect & Growth Engineer

StratDigi Pros / Independent

Pioneered deterministic, data-driven systems to transition digital marketing and workforce operations away from generic frameworks.

Technical Skills

Core Skills

JavaScriptReactNode.jsTypeScriptPythonAWS

Frameworks & Tools

DockerSQLGitMongoDBGraphQL

Specialized Integrations

sGTM Server-sideGA4 event taxonomiesMeta Conversion API (CAPI)CRM Offline loopsZoho Creator & Zoho OneGoHighLevel (GHL)HubSpot & SalesforceTechnical SEO crawling

YOUR NEXT PROJECT
DESERVES THE BEST

I don't just build setups. I engineer competitive advantages. Every event taxonomy, integration API, and tracking loop is built to optimize your digital marketing spend.

Delivered on Time
💎Premium Quality
🌍Global Clients
🔒No Revisions Limit
Technical Toolkit

A curated digital
skillset mastery.

I combine modern engineering with data systems architecture to build high-performance digital acquisition pipelines.

TYPE: 01
Telemetry

Data & Tracking

Constructing deterministic, server-side data telemetry pipelines that bypass browser blockers and feed clean event streams to marketing networks.

sGTM Server-sideGA4 event taxonomiesMeta CAPICRM offline loops
TYPE: 02
Solution Architecture

CRM & Integration

Unifying operational complexity by connecting enterprise CRM endpoints and automating offline data synchronization loops.

Zoho Creator / Zoho OneGoHighLevel (GHL)HubSpotSalesforce APIs
TYPE: 03
Engineered Growth

Growth Marketing

Driving acquisition via custom search engine crawling rigs, high-intent PPC optimization, and programmatic technical SEO strategies.

Google AdsMicrosoft AdsTechnical SEO AuditingConversion Optimization
TYPE: 04
Operations Intelligence

Workforce Operations

Authoring custom active tracking monitors and LLM-driven self-healing SOP companions to consolidate team performance.

Tracking AlgorithmsAI SOP GenerationProductivity Analytics